- We competed and won the pitch to make the new look & feel of Tr3s, the channel for the Hispanic people in the USA.
The channel began calling MTV Tr3s, and it changed from being a music channel to an entertainment channel, therefore it needs some repositioning.
To put it all on the same level as the big international networks we gave it impressive aesthetics and an elegant style that is much more attractive to its target. The deliverables included various pieces: one motion graphics package, templates for print ads and even a guide about norms of use and the style of the new branding.
We work together, Bonsai Tr3s.